Olsson’s Ocean Therapy

Olsson’s Ocean Therapy marked the launch of an entirely new product range, and the branding needed to feel instantly recognisable while still carving out its own space within the Olsson’s world.

We anchored the identity in hand-drawn Olsson’s stripes, inspired by the brand’s heritage, reworked to feel softer, more organic, and perfectly imperfect.

From there, we brought everything together across packaging and digital and ensured the new range felt elevated and ready to sit proudly alongside the core Olsson’s products.

Client: Olssons
Project: Branding, Photoshoot & Web Design / Development
Deliverables: Brand Guidelines, Packaging Artwork, Shopify Website, Photography
Who: Georgia Norton Lodge, Isabella Sasvary, Fran Gross